We started by designing a logo that is sharp, iconic, and easy to use across digital and physical platforms. The logo reflects the energy of anime culture while maintaining a minimal and adaptable design. Next, we built a Shopify website that offers a smooth mobile experience, featuring a clean layout that is easy to navigate and visually engaging.
For the merchandise, we developed t-shirt graphics that make strong statements and draw from anime inspiration without feeling generic. The designs can stand alone as fashion pieces while still resonating with the culture they come from. Throughout the brand, we focused on clarity, bold aesthetics, and a confident tone that gives Animecult a strong and memorable presence in the streetwear space.
The Goals
An introduction
We want to create a fresh and expressive brand as a niche streetwear label that combines anime culture with bold fashion. The aim is to develop a sharp visual identity, an easy-to-use online store, and merchandise that connects directly with its community. Animecult should feel edgy yet clean, playful but not overdone. It needs to exist comfortably between anime fandom and street culture. Every interaction has to use the same visual language while keeping things simple and impactful.
The Goals
An introduction
The primary objective was to transform Triplanza into a dynamic, user-centric travel booking platform. This involved creating an intuitive experience that allows users to explore detailed itineraries, access batch-wise trip dates (e.g., Char Dham Yatra), download brochures, and book trips end-to-end—all within a cohesive and modern interface.
By addressing these challenges, the redesign not only elevated the brand’s digital presence but also empowered users to engage with Triplanza’s offerings in a more meaningful, streamlined, and scalable way.
